Online Research Panel

Computer screen showing various graphs and tables (for illustrative purposes only)In December 2020, the VEC launched a pilot Online Research Panel (ORP) to enable the collection of quick voter insights for service and program design and monitoring any deviations from the VEC’s reputation baseline during election periods.

A total of 1819 ORP members were recruited via the VEC’s VoterAlert service and a number of surveys have been conducted to date including: voter satisfaction with the 2020 local government elections; best form of advertising for election information; voter expectations for the 2022 State election and the establishment of a baseline reputation index.

The responsiveness of the ORP has been extremely good to date and has significantly reduced the cost of external market research services.